Plaza Premium Group (PPG), a global leader in airport hospitality services with over 250 locations worldwide, is to invest $100 million in the Middle East, of which $70 million will go to Saudi Arabia.
Plaza Premium: Saudi Arabia Gains the Largest Share
In media statements, Plaza Premium Group (PPG) founder and CEO Song Hui Si stated that Riyadh will contribute 70% of the $100 million total investment amount in the Middle East.
The corporation has set aside the entire sum to expand its hospitality and reception services at Middle Eastern hotels and airports, particularly those in Saudi Arabia.
Plaza Premium Sectors
The global group encompasses five primary business sectors that help airports create an excellent travel experience, which are:
Airport Lounges:
Plaza Collection
Experience Collection
Travel Collection
Airport Hotels:
Aerotel
Refreshhh by Aerotel
Entertainment Services:
Smart Traveller
Meet & Greet Services:
ALLWAYS
YQNow
Restaurants:
Root98
Flight Club
TGM
Intervals
Considerable Discussions
A discussion between representatives of Plaza Premium and representatives of King Salman Airport and the Red Sea Project took place on the fringes of the Airports Council International Conference and Exhibition in Riyadh.
Plaza explained its ambitions to expand infrastructure at Saudi airports, both current and future, during the discussion.
The upcoming months should see the release of further information.
Huge Investment
Plaza Premium hopes to reinforce its supremacy position in Middle Eastern airports with this massive investment, with a particular eye towards the Saudi market.
With its extensive background in the hospitality industry, it develops a variety of businesses, including hotels, airport lounges, entertainment venues, and reception services.
All of this fell under the umbrella of innovation and improving the air travel experience.
This calculated investment move fits into the larger picture of the Saudi travel market’s significance.
The goal of those in charge of the Kingdom’s aviation industry is to offer travellers in this crucial area the finest possible services.
Plaza Premium has 5,000 employees worldwide and serves about 20 million travellers every year.
You may read about Rotana Highlights Aggressive Expansion Plan in the Kingdom at the Saudi Tourism Forum 2024
