The Saudi Fashion Expo 2024 attracts international fashion designers and innovators looking to present their brands in regional markets in the Kingdom of Saudi Arabia and the Gulf Cooperation Council countries.

The Saudi Fashion Expo 2024 is getting ready to take place at the Arena Centre in Riyadh from November 18 to November 19. 20. Additionally, the exhibition showcases the latest fashion innovations by Saudi designers, featuring sophisticated styles, high-end jewellery, and bags. The exhibition facilitates the exchange of ideas and experiences among senior fashion industry experts, introduces new markets, contracts with fashion buyers, and facilitates communication with potential buyers, suppliers, and partners in the Kingdom. Moreover, high-level business and industrial visitors will likely attend the show, together with specialised delegations of commercial buyers from the Kingdom of Saudi Arabia and nearby regional markets. Besides, the Saudi Fashion Expo 2024 aims to protect fashion industry pioneers' interests, promote industry best practices, empower local fashion, showcase identity through international promotion, and endorse laws and policies that benefit the industry and raise public awareness. According to a report on the primary metrics of the Saudi Arabian fashion industry published by the General Authority for Small and Medium Enterprises (Monsha'at) in the first quarter of 2024, the sector seems to grow at a rate of roughly 48% between 2021 and 2025. In 2021, the retail value of the Kingdom's fashion industry, including international fashion houses, was approximately 92.3 billion riyals. In 2022, the local fashion industry's value was 46.9 billion riyals, and the industry employed 230,000 people. The men's and women's apparel markets appear to grow by 27% and 20% by 2027, respectively, while the fashion sector contributed 1.4% of the Kingdom's GDP in 2022. By 2025, demand for fashion items is expected to reach $32 billion, reflecting industry expansion. Read more The CTW – Connecting Trade Worldwide